"Object Linking and Embedding" [http://wombat.doc.ic.ac.uk/foldoc/foldoc.cgi?query=ole&action=Search]
is:
   * a previous label for [COM]
   * the [Microsoft] technology of the mid-'90s which best implemented "lock-in"
   * a brand along the path from [DDE] to [ActiveX] and COM (and eventually [.NET])
   * the technical basis of what has arguably been the world's only successful "component" marketplace, that of "OCX controls"
   * an interesting [scripting] interface
Nowadays, it's largely a relic, visible mostly in the antique portions of COM.  The [ROT] is a remnant of this
time that remains significant for contemporary development and administration.

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